Digital Marketing Training Hyderabad

digital-marketing-training

Digital marketing: 

iBase solutions is one of the continuous computerized promoting preparing foundations in Hyderabad, with the expectation to rebuild you directly into an entire Digital publicizing and showcasing master by taking best website design enhancement preparing in Hyderabad. In iBase solutions advanced showcasing preparing in Hyderabad modules you’ll be picking up learning of all type of virtual publicizing which incorporate web optimization (website design enhancement), Social Media promoting, web search tool showcasing (SEM), email promoting and promoting, Analytics, YouTube publicizing and advertising and FB(facebook) advancements and loads of something beyond.

We give training with live activities for Seo preparing in Hyderabad as website optimization is a strategy which you need to learn in genuine time. Other Modules additionally incorporates, for example, SMM, SMO, SEM, Adwords with Google Certification. We likewise give 100% situation help as so understudies begin there winning when their courses get over.

iBase solutions is an ongoing organization. We are best in digital advertising training and placement concentrated on  Hyderabad. Subsequent to finishing the course from here you will have the capacity to achieve and handle a wide range of modules in computerized promoting as here continuous preparing is given with your constant site on which you will actualize all the startegies of Digital marketing.

Digital Marketing Course Syllabus

  • CONCEPT OF MARKETING
  • What Is Marketing?
  • What Is Digital Marketing?
  • Understanding The Process Of Marketing
  • How Digital Marketing Wins Over Traditional Marketing?
  • Understanding The Process Of Digital Marketing.
  • About Increasing Visibility.
  • What Is Visibility?
  • Visibility Types.
  • Visibility With Examples.
  • About Visitors Engagement.
  • What Is Engagement?
  • The Importance Of Engagement.
  • Engagement With Examples.
  • About Bringing Targeted Traffic
  • About Conversion Leads.
  • Conversion Types.
  • Understanding The Process Of Conversion.

SEO (SEARCH ENGINE OPTIMIZATION) INTRODUCTION:

  • Basics Of SEO
  • What Is SERP?
  • What Are Search Engines?
  • How Do They Work?

ON-PAGE SEO

  • Image Optimization?
  • Banner Optimization?
  • Logo Optimization
  • Content Optimization
  • SEO Friendly Url ?
  • Image Optimization
  • SEO Friendly Files And Folder.
  • Introduction To Keywords.
  • Types Of Keywords.
  • Introduction To Google Keyword Planner Tool.
  • Use Of Google Operators
  • How To Start With Keyword Planning Process?
  • On-Page Optimization.
  • What Are Primary, Secondary And Tertiary Keywords?
  • How To Optimize Them?
  • Understand Your Audience And Write.
  • What Is Keyword Stuffing?
  • Internal Linking.
  • How To Create Meta Tags?
  • Verify Website Using Google Webmaster Tool
  • SiteMap Creation And Submission.
  • The Concept Of Heading Tags
  • Image Optimization Process.
  • URL Optimization
  • Difference Between 301,302 And Not Found.
  • What Is Robots File And It’s Creation?
  • Use Of Bold, Italic And Underline.

OFF-PAGE SEO

  • Off-Page Optimization
  • Introduction To Page Rank.
  • What Is Page Authority?
  • What Is Domain Authority?
  • What Is Link Juice?
  • What Are Backlinks?
  • Dofollow Backlinks
  • Nofollow Backlinks
  • What Is Link Popularity ?
  • Directory Submissions.
  • Content Marketing Importance.
  • Blog Submission.
  • Blog Commenting.
  • Article Submission.
  • Forum Submission.
  • Press Release Submission.
  • Competitors Link Analysis
  • SEO Tools
  • Google Algorithms
  • SEO Reporting
  • Local Listing( SEO)
  • Top 10 Article Submission.
  • Top 10 Press Released
  • Top 10 Social Bookmarking Site.
  • Top 10 Social Networking.
  • Top 10 Classsifed.
  • Top 10 Infographics/ Forum/Blog.

PPC ( PAY PER CLICK, GOOGLE ADWORDS):

  • Google Adwords(Overview)
  • Understanding Search Results.
  • Introduction To Google Adwords
  • Detailed Account Overview
  • Campaigns
  • Keywords Etc.
  • Types Of Advertising Campaign
  • Display Networks.
  • Understanding – Google Adwords Algorithm.
  • The Importance Of Quality Score.
  • What Is CTR?
  • The Importance Of CTR
  • Understand Bids.
  • Campaign Level Setting.
  • Use Of Existing Campaigns.
  • Target Your Location.
  • Location Settings.
  • Creating Ads
  • What Is Conversion?
  • How To Increase CTR.
  • Use Of Negative Keywords For Optimization
  • Evaluation
  • What Is CPM?
  • Creating Text Ads.
  • Creating Image / Banner Ads.

GOOGLE ANALYTICS:

  • Introduction To Google Analytics
  • Understanding Interface.
  • How Does Google Analytics Work?
  • Setting Up Your Account
  • Activate Analytics Using Code.
  • Analyze Real-Time Traffic.
  • Creating Your Dashboard.
  • How To Compare Website Performance.
  • Analyze Your Audience.
  • Understand What Sessions Are.
  • Understand What Users Are.
  • Understand Bounce Rate
  • Understand New Sessions.
  • Know Where They Are Coming From.
  • Understand What They Are Doing On Your Website.
  • Setup Goals
  • Different Types Of Goals.
  • Integrating AdWords In Analytics Account.
  • Creating Reports.

EMAIL MARKETING:

  • What Is Email Marketing?
  • How Does Email Work?
  • Types Of Email Marketing
  • Opt-In
  • Bulk Emails
  • Setting Up Emails Marketing Account
  • Platforms To Choose For Marketing.
  • Setting Up Lists And WebForm.
  • What Is AutoResponder?
  • Setting Up Autoresponders
  • Top Email Marketing Softwares.
  • Overview On How To Use Them.

ONLINE DISPLAY ADVERTISING :

  • Overview Of Online Advertising.
  • Types Of Advertising.
  • Banner Ads.
  • Pop Up And Pop Under Ads.
  • In Text Ads
  • In-Page Ads.
  • In Video Ads
  • In Image Ads.
  • Creating Ads Using Display Advertising Tools

 

E-COMMERCE MARKETING :

  • What Is Ecommerce?
  • Top E-commerce Websites Around The World
  • E-commerce Scenario In India
  • How To Do SEO Of An E-commerce Website?
  • Using Affiliate Marketing To Promote Your E-commerce Business

CONTENT MARKETING:

  • Introduction
  • Objective Of Content Marketing
  • Understanding Keyword Research
  • Optimize Content For Search Engines
  • Promoting Content To Increase Traffic, Engagement, And Sales.

AFFILIATE MARKETING:

  • What Is Affiliate Marketing?
  • How People Make Money With This?
  • What A-A-A Stands For?
  • How To Start With Affiliate Marketing?
  • Getting Approved Is The 1st Step.
  • Affiliate Networks Available.
  • Top Affiliate Websites.
  • Traffic Sources.

ORM :

  • What Is ORM (Online Reputation Management)
  • Why Do You Need It?
  • Some Techniques To Work With.

ADSENSE AND BLOGGING :

  • Adsense
  • What Is Adsense?
  • How To Get Approved?
  • Use Tricks To Get Approval.
  • What To Avoid In Adsense?
  • Adsense Interface.
  • Blogging
  • Placing Adsense Ads On Your Blog.
  • Blog Creation
  • Start Generating Business.

HOW TO GET SEO PROJECT AND HOW TO EARN EXTRA MONEY :

  • Introduction To Freelancing Portals.
  • Setting Up Your Account.
  • How To Complete Your Profile.
  • How To Clear Tests.
  • What Is Bid
  • Difference Between Free And Paid Accounts.
  • Understanding Terms And Conditions.
  • How To Setup Portfolio
  • Identify Where No To Bid
  • Setting Up Your 1st Proposal.
  • Google Adsense, Project Biding, Affiliate Marketing Etc

GOOGLE AND BING/YAHOO SUBMISSION AND WEBMASTER TOOL :

  • How To Submit Website In Google
  • How To Submit Website In Bing/Yahoo
  • Google Local Business Submission
  • Google Analytics
  • Google Latest Updates
  • Learn How To Make Money Online.
  • JOB ASSISTANCE

KEYWORD ANALYSIS AND RESEARCH & COMPETITOR ANALYSIS :

  • Swot Analysis
  • TaKeyword Rget Segmentation
  • Research : Finding The Good Key Word
  • Competitor Analysis
  • Finding Appropriate Keyword
  • Keyword Research Tools: – Google Keyword Search, Google
  • IBP Tools + Wordtrack + Other Tools
  • Google Search Results Hints
  • Google Auto Search
  • Competitor Website.

SOCIAL MEDIA MARKETING AND SOCIAL MEDIA OPTIMIZATION:

  • What Is Social Media Marketing?
  • How Is It Different Than Other Forms Of Marketing?
  • Different Social Media Platforms.
  • Facebook Marketing
  • Understanding FB Marketing
  • Creating FB Page.
  • Starting With Practical Sessions.
  • Learn To Grab Different Objective.
  • Increasing Fans On Fan Page.
  • Increasing Reach Of Any Post.
  • Fan Engagement.
  • Lead Generation.
  • Conversion
  • How To Set Up Conversion Tracking.
  • Twitter Marketing
  • Twitter Overview.
  • Advertising On Twitter.
  • Creating Your 1st Twitter Campaign
  • Understand Types Of Ads.
  • Understand Targeting.

Please Call Us for More information:

+91 8502974266

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