100% Job Oriented Digital Marketing Training with Certification:

Are you Searching for Best Digital Marketing Training? Don’t worry Ibase solution is help you? It is one of the best Digital Marketing Training in Hyderabad with 100% Placement Support. Our aim is to make an Experts in all concepts of Digital Marketing and we will also provide Live Projects and we will help to get a Dream Job.

What is Digital Marketing?

It’s very very simple, Digital Marketing is the Marketing or Advertising a products/Services on Internet by using Digital Technologies like Email, Facebook, Mobile apps, SEO, and any other digital platforms.

Why Digital Marketing is Important?

Digital Marketing is Very Important for your business’s growth. It helps to increase your company brand awareness & sales revenue.

There are the main reason Why Digital Marketing is important?

Here we are able to Target the Right Audience compared to Traditional Marketing.
And one of the important reason Track and monitor our campaigns results.
Reach people where they spend time.
Here we know exactly how much that campaign will cost you
Best ROI ………..etc

Why Choose Ibase solutions ?

Good Experience Trainers
Training on live projects
Will Teach Real Time Projects
Discuss Interview Questions
Resume Preparation
Placement Support

Live Project on WordPress CMS:

Free Domain Name
With the Hosting
Installation of WordPress
Adding the contents like text, image, and video.
On-page Seo Plugins like Yoast SEO plugin

Digital Marketing Course Syllabus

BASICS

CONCEPT OF MARKETING
What Is Marketing?
What Is Digital Marketing?
Understanding The Process Of Marketing
How Digital Marketing Wins Over Traditional Marketing?
Understanding The Process Of Digital Marketing.
About Increasing Visibility.
What Is Visibility?
Visibility Types.
Visibility With Examples.
About Visitors Engagement.

What Is Engagement?
The Importance Of Engagement.
Engagement With Examples.
About Bringing Targeted Traffic
About Conversion Leads.
Conversion Types.
Understanding The Process Of Conversion.

SEO

SEO (SEARCH ENGINE OPTIMIZATION) INTRODUCTION:

Basics Of SEO
What Is SERP?
What Are Search Engines?
How Do They Work?

ON-PAGE SEO

Image Optimization?
Banner Optimization?
Logo Optimization
Content Optimization
SEO Friendly Url ?
Image Optimization
SEO Friendly Files And Folder.

Introduction To Keywords.
Types Of Keywords.
Introduction To Google Keyword Planner Tool.
Use Of Google Operators
How To Start With Keyword Planning Process?
On-Page Optimization.
What Are Primary, Secondary And Tertiary Keywords?
How To Optimize Them?
Understand Your Audience And Write.
What Is Keyword Stuffing?
Internal Linking.
How To Create Meta Tags?
Verify Website Using Google Webmaster Tool
SiteMap Creation And Submission.
The Concept Of Heading Tags
Image Optimization Process.
URL Optimization
Difference Between 301,302 And Not Found.
What Is Robots File And It’s Creation?
Use Of Bold, Italic And Underline.

OFF-PAGE SEO

Off-Page Optimization
Introduction To Page Rank.
What Is Page Authority?
What Is Domain Authority?
What Is Link Juice?
What Are Backlinks?
Dofollow Backlinks
Nofollow Backlinks
What Is Link Popularity ?

Directory Submissions.
Content Marketing Importance.
Blog Submission.
Blog Commenting.
Article Submission.
Forum Submission.
Press Release Submission.
Competitors Link Analysis
SEO Tools
Google Algorithms
SEO Reporting
Local Listing( SEO)
Top 10 Article Submission.
Top 10 Press Released
Top 10 Social Bookmarking Site.
Top 10 Social Networking.
Top 10 Classsifed.
Top 10 Infographics/ Forum/Blog.

PPC

PPC ( PAY PER CLICK, GOOGLE ADWORDS):

Google Adwords(Overview)
Understanding Search Results.
Introduction To Google Adwords
Detailed Account Overview
Campaigns
Keywords Etc.
Types Of Advertising Campaign
Display Networks.
Understanding – Google Adwords Algorithm.
The Importance Of Quality Score.
What Is CTR?
The Importance Of CTR
Understand Bids.
Campaign Level Setting.
Use Of Existing Campaigns.
Target Your Location.
Location Settings.
Creating Ads
What Is Conversion?
How To Increase CTR.
Use Of Negative Keywords For Optimization
Evaluation
What Is CPM?
Creating Text Ads.
Creating Image / Banner Ads.

GOOGLE ANALYTICS:

Introduction To Google Analytics
Understanding Interface.
How Does Google Analytics Work?
Setting Up Your Account
Activate Analytics Using Code.
Analyze Real-Time Traffic.
Creating Your Dashboard.
How To Compare Website Performance.
Analyze Your Audience.
Understand What Sessions Are.
Understand What Users Are.
Understand Bounce Rate
Understand New Sessions.
Know Where They Are Coming From.
Understand What They Are Doing On Your Website.
Setup Goals
Different Types Of Goals.
Integrating AdWords In Analytics Account.
Creating Reports.

MARKETING

EMAIL MARKETING:

What Is Email Marketing?
How Does Email Work?
Types Of Email Marketing
Opt-In
Bulk Emails
Setting Up Emails Marketing Account
Platforms To Choose For Marketing.
Setting Up Lists And WebForm.
What Is AutoResponder?
Setting Up Autoresponders
Top Email Marketing Softwares.
Overview On How To Use Them.

ONLINE DISPLAY ADVERTISING :

Overview Of Online Advertising.
Types Of Advertising.
Banner Ads.
Pop Up And Pop Under Ads.
In Text Ads
In-Page Ads.
In Video Ads
In Image Ads.
Creating Ads Using Display Advertising Tools

E-COMMERCE MARKETING :

What Is Ecommerce?
Top E-commerce Websites Around The World
E-commerce Scenario In India
How To Do SEO Of An E-commerce Website?
Using Affiliate Marketing To Promote Your E-commerce Business

CONTENT MARKETING:

Introduction
Objective Of Content Marketing
Understanding Keyword Research
Optimize Content For Search Engines
Promoting Content To Increase Traffic, Engagement, And Sales.

AFFILIATE MARKETING:

What Is Affiliate Marketing?
How People Make Money With This?
What A-A-A Stands For?
How To Start With Affiliate Marketing?
Getting Approved Is The 1st Step.
Affiliate Networks Available.
Top Affiliate Websites.
Traffic Sources.

ORM :

What Is ORM (Online Reputation Management)
Why Do You Need It?
Some Techniques To Work With.

ADSENSE AND BLOGGING :

Adsense
What Is Adsense?
How To Get Approved?
Use Tricks To Get Approval.
What To Avoid In Adsense?
Adsense Interface.
Blogging
Placing Adsense Ads On Your Blog.
Blog Creation
Start Generating Business.

HOW TO GET SEO PROJECT AND HOW TO EARN EXTRA MONEY :

Introduction To Freelancing Portals.
Setting Up Your Account.
How To Complete Your Profile.
How To Clear Tests.
What Is Bid
Difference Between Free And Paid Accounts.
Understanding Terms And Conditions.
How To Setup Portfolio
Identify Where No To Bid
Setting Up Your 1st Proposal.
Google Adsense, Project Biding, Affiliate Marketing Etc

GOOGLE AND BING/YAHOO SUBMISSION AND WEBMASTER TOOL :

How To Submit Website In Google
How To Submit Website In Bing/Yahoo
Google Local Business Submission
Google Analytics
Google Latest Updates
Learn How To Make Money Online.
JOB ASSISTANCE

KEYWORD ANALYSIS AND RESEARCH & COMPETITOR ANALYSIS :

Swot Analysis
TaKeyword Rget Segmentation
Research : Finding The Good Key Word
Competitor Analysis
Finding Appropriate Keyword
Keyword Research Tools: – Google Keyword Search, Google
IBP Tools + Wordtrack + Other Tools
Google Search Results Hints
Google Auto Search
Competitor Website.

SMM

SOCIAL MEDIA MARKETING AND SOCIAL MEDIA OPTIMIZATION:

What Is Social Media Marketing?
How Is It Different Than Other Forms Of Marketing?
Different Social Media Platforms.
Facebook Marketing
Understanding FB Marketing
Creating FB Page.
Starting With Practical Sessions.
Learn To Grab Different Objective.
Increasing Fans On Fan Page.
Increasing Reach Of Any Post.
Fan Engagement.
Lead Generation.
Conversion
How To Set Up Conversion Tracking.
Twitter Marketing
Twitter Overview.
Advertising On Twitter.
Creating Your 1st Twitter Campaign
Understand Types Of Ads.
Understand Targeting.

About Company:

“iBase solutions is a part of Hai Web App Technologies Pvt Ltd”

iBase solutions is engaged in delivering premium website design and development services in Hyderabad. With more than a decade of years of experience working for clients across various industries and domains, we can ensure that the projects delivered by us reach and exceed your expectations in terms of quality. Whether you are planning to partner with a reliable software development company to design or redesign your website, develop a mobile app or promote your digital platforms with effective digital marketing services, you can rely on us.

We, at iBase Solutions, hold a team of professional website and mobile app designers and developers, digital marketers and IT specialists who combine their knowledge and expertise to create exceptional designs that are tailored for your specific business needs and requirements. Over the years, we have worked on many exciting projects for our clients across Hyderabad and worldwide. For every project we handled, we had focused more on the client’s specific needs and strive to achieve something that we’re proud of.

Why Choose Us?

13+ years of experience handling projects across various domains and industries.
Experienced and passionate team who always strive to take challenges to deliver outstanding results to the clients.
Among 400+ clients we have served till date, more than 200+ clients are old clients.
Whatever project we handle, we always give utmost importance to customer satisfaction.
We believe that quality services can help to build and maintain better client relationships.

Our Services: